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Tuesday, 26 April 2011

SEO - Boost Traffic


SEO is a technique which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO thus helps you get traffic from search engines.
I will cover here 4 important topics on seo.

1 Automated Backlinks
2 Keeping Spiders on your page to index more
3 Importance of Yahoo Traffic
4 Sitemaps

Automated Backlinks

Directed more to legal websites, however you can still try. Submit your RSS feeds and get automatic high PR backlinks.

1. Blog Digger
Google PR: 6
Alexa Rank: 27154

2. Feedage
Google PR: 6
Alexa Rank: 4471
This feed needs a login account which is free to create.

3. Feedcat
Google PR: 6
Alexa Rank: 23010
This feed needs a login account which is free to create.

4. Plazoo
Google PR: 6
Alexa Rank: 25313

5. RSS Network
Google PR: 6
Alexa Rank: 31104

6. URL Fan
Google PR: 6
Alexa Rank: 71451

7. ReadABlog
Google PR: 5
Alexa Rank: 55727

8. Feeds4All
Google PR: 5
Alexa Rank: 111069

9. Million RSS
Google PR: 5
Alexa Rank: 41019

10. Golden RSS Feed
Google PR: 4
Alexa Rank: 43994

11. Ice Rocket
Google PR: 5
Alexa Rank: 5569

12. FeedAgg
Google PR: 6
Alexa Rank: 14978

13. FeedSee
Google PR: 5
Alexa Rank: 53388

14. Solar Warp
Google PR: 5
Alexa Rank: 104977

15. Feedgy
Google PR: 4
Alexa Rank: 56902

16. Feedlisting
Google PR: 3
Alexa Rank: 22,369


Keeping Spiders on your page to index more

Search Engine Spiders are similar to guests. They want to be entertained.

Think of a spider as a maze game. When they come to your site they are at the start. If they get cornered into a wall its game over and they leave your site, so try to keep many open pass ways for it to go around.

A few examples using your site.

- Contact us, would be a useless page for a bot to index and once there on the page they would be bored and leave.
- Calendar is another useless page as its turned on most vb forums. The spider is wasting its time, unless you actually use it and add content
- login page

It's far better to your advantage to add no follow as these page will not get you any traffic anyways. When the spider is on your page it is always looking and trying to find out where it can click next. You can do this by something like recent posts/topics, tags, random topics ect.

It's extremely important to point Google in the direction you want it to go. It's not the fact that they are boring pages it's more they are distracting. No forum has every single page indexed and if you have more than 70% of your forum indexed your doing ok. The trick is to help get as much of that last 30% as possible indexed and if Google finds itself on a page with a login, contact, register, dcma and topic link and all except the topic are nofollow then the chances of that topic being indexed are way way higher. It's a simple matter of calculation and options which is exactly what Google is based on. Google doesn't index every link it sees it has to make choices from time to time so by adding nofollow your helping guide and influence those choices.

 Importance of Yahoo Traffic

This is based on comscore from 2009 which is the latest I found. Guess they have not released anything for 2010 and 2011 yet.

65% Google
20% yahoo

So consider a 10,000 uv/day site. In my case 99.99% of my organic traffic is all google.

Lets assume 25% of the traffic is direct, and another 25% is referral (I like round numbers ) that leaves 5,000 uv from just google. Since yahoo is just under 1/3 there is a good 1600+ uv that you could add to your site by working on yahoo. also consider the fact that most don't care about it and that 1600 could be over 2000 with some work.



Site Maps

What are they?
Like the name implies, they are a map of your site. A site map makes navigating through your site a lot easier, and is very important for spiders.

Format are they?
Yahoo and MSN can still read HTML format, however if you use the XML format which is read by all spiders (Google most importantly) you will be better off.

Why Use them?
They offer the opportunity to tell search engines that changes have happened on your site. The results will not be in seconds, however generally a lot faster then without a sitemap. By submiting a sitemap to search engines you don't need external links to bring search engines to your site as they will know your site exists.

How to submit?
Sign up
Google - http://www.google.com/webmasters/
Yahoo - http://siteexplorer.search.yahoo.com/

Replace Your site url with your own url

Ask - http://submissions.ask.com/ping?sitemap=http%3A//Your site url/sitemap.xml
Bing - http://webmaster.live.com/
- http://www.bing.com/webmaster/ping.aspx?siteMap=Your site url/sitemap.xml


Thanks for reading.I will get back to you shortly.


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